At ElektroCouture we create ready-to-wear Fashion Technology pieces. We always love to collaborate with great artists and bring them in a new context with technologies.

When we met Laura Wass from WXYZ Jewelery from Brooklyn, New York we knew something special was going to happen.
Everyone in fashion is looking towards technology to find new inspiration and a new way to tell a story. Laura Wass came to us with her amazing designs and a simple question: ‘can you make it glow?’ And we certainly did. Even more so, we developed an entire story and ecosystem for a technology revolution in jewelry and fashion.

After several highly inspiring (and entertaining) sessions with Laura Wass, microchips- and 3D printing experts we found our perfect story: walking within the elements. In life we’re always trying to find our orientation – we walk in different directions, surrounded by elements. This was the kind of feeling Laura wanted to express in our new design.
We assigned the four elements to the four cardinal points. When you walk into fire, the gemstone turns red. When you turn in the opposite direction you walk into water and the lights turn blue.
The technology has been invisibly encapsulated into perlmutt gemstones, 3D printed with fully biodegradable material.
To charge the batteries you simply use an elegant mobile wireless charger station.


WXYZ Jewelry launched in 2012, and is designed and produced by Laura Wass and team WXYZ in Brooklyn, NY.

An expertise in industrial production and love of hand-made craft are the foundation of WXYZ Jewelry. Drawing inspiration from science, art and industrial design, WXYZ Jewelry builds structures through repeated elements to create jewelry, headpieces, bodywear, and sculpture.

Experimenting with unconventional materials and innovative production techniques to create custom components, WXYZ jewelry fuses the rigorous and the playful in an idiosyncratic dialect. Founded in both logic and experimentation, WXYZ Jewelry stands at the intersection of the obvious and the unexpected.